{"id":6946,"date":"2023-04-12T09:19:17","date_gmt":"2023-04-12T07:19:17","guid":{"rendered":"https:\/\/orangeacademy.cz\/clanky\/?p=6946"},"modified":"2023-04-11T16:20:39","modified_gmt":"2023-04-11T14:20:39","slug":"licence-creative-commons","status":"publish","type":"post","link":"https:\/\/orangeacademy.cz\/clanky\/licence-creative-commons\/","title":{"rendered":"Jak vyu\u017e\u00edt licence Creative Commons pro v\u00e1\u0161 business?"},"content":{"rendered":"<p><strong>Licence Creative Commons umo\u017e\u0148uj\u00ed svobodn\u00e9 sd\u00edlen\u00ed a pou\u017e\u00edv\u00e1n\u00ed d\u011bl v digit\u00e1ln\u00ed dob\u011b. \u010cl\u00e1nek nab\u00edz\u00ed p\u0159ehled typ\u016f licenc\u00ed a jejich vyu\u017eit\u00ed v praxi pro tv\u016frce a u\u017eivatele. Pot\u0159ebujete obr\u00e1zek nebo jin\u00fd typ medi\u00e1ln\u00edho obsahu pro sv\u00e9 webov\u00e9 str\u00e1nky? Nem\u00e1te prost\u0159edky na vytvo\u0159en\u00ed vlastn\u00edho obsahu? M\u016f\u017eete pou\u017e\u00edt licenci Creative Commons a zdarma si obr\u00e1zek st\u00e1hnout. Tento typ licence tak\u00e9 umo\u017e\u0148uje vyu\u017eit\u00ed d\u00edla i pro komer\u010dn\u00ed \u00fa\u010dely. <\/strong><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Obsah<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69de315b936dd\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #666666;color:#666666\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #666666;color:#666666\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69de315b936dd\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/orangeacademy.cz\/clanky\/licence-creative-commons\/#Licence_Creative_Commons_%E2%80%93_co_to_je\" >Licence Creative Commons &#8211; co to je?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/orangeacademy.cz\/clanky\/licence-creative-commons\/#Nejcastejsi_licence_Creative_Commons\" >Nej\u010dast\u011bj\u0161\u00ed licence Creative Commons<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/orangeacademy.cz\/clanky\/licence-creative-commons\/#Proc_vyuzivat_licence_Creative_Commons\" >Pro\u010d vyu\u017e\u00edvat licence Creative Commons?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/orangeacademy.cz\/clanky\/licence-creative-commons\/#Pro_koho_je_licence_Creative_Commons_vhodna\" >Pro koho je licence Creative Commons vhodn\u00e1?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/orangeacademy.cz\/clanky\/licence-creative-commons\/#Jaka_jsou_omezeni_a_dusledky_souvisejici_s_pouzitim_licence_Creative_Commons\" >Jak\u00e1 jsou omezen\u00ed a d\u016fsledky souvisej\u00edc\u00ed s pou\u017eit\u00edm licence Creative Commons?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/orangeacademy.cz\/clanky\/licence-creative-commons\/#Licence_Creative_commons_%E2%80%93_moznosti_umoznujici_komercni_vyuziti_dila\" >Licence Creative commons &#8211; mo\u017enosti umo\u017e\u0148uj\u00edc\u00ed komer\u010dn\u00ed vyu\u017eit\u00ed d\u00edla<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/orangeacademy.cz\/clanky\/licence-creative-commons\/#Jaka_slavna_dila_jsou_sdilena_v_ramci_licence_Creative_Commons\" >Jak\u00e1 slavn\u00e1 d\u00edla jsou sd\u00edlena v r\u00e1mci licence Creative Commons?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/orangeacademy.cz\/clanky\/licence-creative-commons\/#Zaver\" >Z\u00e1v\u011br<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Licence_Creative_Commons_%E2%80%93_co_to_je\"><\/span>Licence Creative Commons &#8211; co to je?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Licence Creative Commons (CC) je neziskov\u00e1 organizace, kter\u00e1 se v\u011bnuje tvorb\u011b a distribuci <strong>r\u016fzn\u00fdch druh\u016f licenc\u00ed, kter\u00e9 umo\u017e\u0148uj\u00ed autor\u016fm a tv\u016frc\u016fm sd\u00edlet sv\u00e9 d\u00edlo s ostatn\u00edmi lidmi. <\/strong>Licencov\u00e1n\u00ed pomoc\u00ed CC umo\u017e\u0148uje lidem vyu\u017e\u00edvat, upravovat a sd\u00edlet tv\u016fr\u010d\u00ed d\u00edla s minim\u00e1ln\u00edm omezen\u00edm. V\u011bt\u0161ina licenc\u00ed Creative Commons umo\u017e\u0148uje u\u017eivatel\u016fm pou\u017e\u00edvat d\u00edlo bez nutnosti po\u017e\u00e1dat autora o povolen\u00ed. CC byly zalo\u017eeny v roce 2001 a jsou st\u00e1le popul\u00e1rn\u011bj\u0161\u00ed pro vyu\u017eit\u00ed d\u00edla na internetu.<\/p>\n<p>Licence Creative Commons &#8211; soubor pr\u00e1vn\u00edch n\u00e1stroj\u016f, kter\u00e9 umo\u017e\u0148uj\u00ed autor\u016fm sd\u00edlet sv\u00e1 d\u00edla s ve\u0159ejnost\u00ed, ani\u017e by museli uplat\u0148ovat v\u00fdhradn\u00ed pr\u00e1va, kter\u00e1 by jinak br\u00e1nila \u0161irok\u00e9mu \u0161\u00ed\u0159en\u00ed a vyu\u017e\u00edv\u00e1n\u00ed t\u011bchto d\u011bl. Licence Creative Commons poskytuj\u00ed u\u017eivatel\u016fm jasn\u00e1 pravidla, jak mohou d\u00edlo vyu\u017e\u00edvat, a t\u00edm podporuj\u00ed <strong><a href=\"https:\/\/orangeacademy.cz\/kurzy-personalistiky\" target=\"_blank\" rel=\"noopener\">vzd\u011bl\u00e1v\u00e1n\u00ed,<\/a> kreativitu a inovace<\/strong>.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Nejcastejsi_licence_Creative_Commons\"><\/span>Nej\u010dast\u011bj\u0161\u00ed licence Creative Commons<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Licence Creative Commons se d\u011bl\u00ed do n\u011bkolika kategori\u00ed, kter\u00e9 ur\u010duj\u00ed, jak lze d\u00edlo pou\u017e\u00edt a s jak\u00fdmi omezen\u00edmi. Mezi nej\u010dast\u011bj\u0161\u00ed licence Creative Commons pat\u0159\u00ed:<\/p>\n<ul>\n<li><strong>CC BY<\/strong> &#8211; Tato licence umo\u017e\u0148uje u\u017eivatel\u016fm voln\u011b pou\u017e\u00edvat, upravovat a sd\u00edlet d\u00edlo s t\u00edm, \u017ee mus\u00ed b\u00fdt uveden zdroj a jm\u00e9no autora.<\/li>\n<li><strong>CC BY-SA<\/strong> &#8211; Tato licence umo\u017e\u0148uje u\u017eivatel\u016fm voln\u011b pou\u017e\u00edvat, upravovat a sd\u00edlet d\u00edlo, ale v\u00fdsledn\u00e9 d\u00edlo mus\u00ed b\u00fdt licencov\u00e1no stejnou licenc\u00ed.<\/li>\n<li><strong>CC BY-NC &#8211;<\/strong> Tato licence umo\u017e\u0148uje u\u017eivatel\u016fm voln\u011b pou\u017e\u00edvat, upravovat a sd\u00edlet d\u00edlo pouze pro nekomer\u010dn\u00ed \u00fa\u010dely.<\/li>\n<li><strong>CC BY-ND<\/strong> &#8211; Tato licence umo\u017e\u0148uje u\u017eivatel\u016fm voln\u011b pou\u017e\u00edvat a sd\u00edlet d\u00edlo, ale nelze ho upravovat.<\/li>\n<li><strong>CC BY-NC-SA<\/strong> &#8211; Tato licence umo\u017e\u0148uje u\u017eivatel\u016fm voln\u011b pou\u017e\u00edvat, upravovat a sd\u00edlet d\u00edlo pouze pro nekomer\u010dn\u00ed \u00fa\u010dely a v\u00fdsledn\u00e9 d\u00edlo mus\u00ed b\u00fdt licencov\u00e1no stejnou licenc\u00ed.<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-6949\" src=\"https:\/\/orangeacademy.cz\/clanky\/wp-content\/uploads\/2023\/02\/creative_commons4.jpg\" alt=\"creative commons\" width=\"1200\" height=\"800\" srcset=\"https:\/\/orangeacademy.cz\/clanky\/wp-content\/uploads\/2023\/02\/creative_commons4.jpg 1200w, https:\/\/orangeacademy.cz\/clanky\/wp-content\/uploads\/2023\/02\/creative_commons4-980x653.jpg 980w, https:\/\/orangeacademy.cz\/clanky\/wp-content\/uploads\/2023\/02\/creative_commons4-480x320.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1200px, 100vw\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Proc_vyuzivat_licence_Creative_Commons\"><\/span>Pro\u010d vyu\u017e\u00edvat licence Creative Commons?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Licence Creative Commons umo\u017e\u0148uj\u00ed autor\u016fm sd\u00edlet sv\u00e1 d\u00edla s ostatn\u00edmi lidmi a sou\u010dasn\u011b udr\u017eet ur\u010ditou \u00farove\u0148 <a href=\"https:\/\/orangeacademy.cz\/clanky\/interni-procesy\/\" target=\"_blank\" rel=\"noopener\">kontroly<\/a> nad t\u00edm, jak jsou jejich d\u00edla pou\u017e\u00edv\u00e1na.<\/p>\n<ol>\n<li><strong>Snadn\u00e9 sd\u00edlen\u00ed:<\/strong> Licence CC umo\u017e\u0148uj\u00ed autor\u016fm jednodu\u0161e sd\u00edlet sv\u00e1 d\u00edla s ostatn\u00edmi lidmi. Sd\u00edlen\u00ed prob\u00edh\u00e1 bez nutnosti jednotliv\u00fdm u\u017eivatel\u016fm ud\u011blovat individu\u00e1ln\u00ed povolen\u00ed pro ka\u017ed\u00e9 pou\u017eit\u00ed.<\/li>\n<li><strong>Otev\u0159enost:<\/strong> Licence CC podporuj\u00ed otev\u0159enost a voln\u00fd p\u0159\u00edstup ke znalostem a kultu\u0159e. To umo\u017e\u0148uje \u0161ir\u0161\u00edmu spektru lid\u00ed p\u0159\u00edstup k r\u016fzn\u00fdm typ\u016fm d\u011bl.<\/li>\n<li><strong>Flexibilita:<\/strong> Licence CC nab\u00edzej\u00ed r\u016fzn\u00e9 \u00farovn\u011b ochrany pr\u00e1v, tak\u017ee auto\u0159i mohou p\u0159izp\u016fsobit ochranu sv\u00e9ho d\u00edla podle sv\u00fdch pot\u0159eb a preferenc\u00ed.<\/li>\n<li><strong>Podpora tv\u016frc\u016fm:<\/strong> Licence CC umo\u017e\u0148uj\u00ed tv\u016frc\u016fm sd\u00edlet sv\u00e1 d\u00edla s ostatn\u00edmi. Z\u00e1rove\u0148 si udr\u017eet kontrolu nad t\u00edm, jak jsou pou\u017e\u00edv\u00e1na. To m\u016f\u017ee pomoci podpo\u0159it tv\u016fr\u010d\u00ed pr\u00e1ci a umo\u017enit tv\u016frc\u016fm dos\u00e1hnout \u0161ir\u0161\u00edho publika.<\/li>\n<li><strong>Mezin\u00e1rodn\u00ed p\u0159\u00edstup:<\/strong> Licence CC jsou mezin\u00e1rodn\u011b uzn\u00e1van\u00e9 a pou\u017e\u00edvan\u00e9, co\u017e znamen\u00e1, \u017ee tv\u016frci mohou sd\u00edlet sv\u00e1 d\u00edla s lidmi po cel\u00e9m sv\u011bt\u011b.<\/li>\n<\/ol>\n<h2><span class=\"ez-toc-section\" id=\"Pro_koho_je_licence_Creative_Commons_vhodna\"><\/span>Pro koho je licence Creative Commons vhodn\u00e1?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Licence Creative Commons je vhodn\u00e1 pro kohokoli, kdo chce umo\u017enit ostatn\u00edm lidem pou\u017e\u00edvat, sd\u00edlet a dokonce i upravovat sv\u016fj obsah na internetu. Tato licence je <strong>obzvl\u00e1\u0161t\u011b u\u017eite\u010dn\u00e1 pro tv\u016frce, kte\u0159\u00ed cht\u011bj\u00ed \u0161\u00ed\u0159it sv\u00e9 d\u00edlo <\/strong>a umo\u017enit jeho vyu\u017eit\u00ed \u0161ir\u0161\u00edmu publiku, ani\u017e by ztratili plnou kontrolu nad sv\u00fdm d\u00edlem. Mezi skupiny, pro kter\u00e9 m\u016f\u017ee b\u00fdt licence CC vhodn\u00e1, pat\u0159\u00ed nap\u0159\u00edklad um\u011blci, hudebn\u00edci, spisovatel\u00e9, v\u011bde\u010dt\u00ed pracovn\u00edci a dal\u0161\u00ed tv\u016frci.<\/p>\n<span class='mb-center maxbutton-5-center'><span class='maxbutton-5-container mb-container'><a class=\"maxbutton-5 maxbutton maxbutton-top-rekvalifikacni-kurzy\" target=\"_blank\" title=\"Rekvalifika\u010dn\u00ed kurzy 3\" rel=\"noopener\" href=\"https:\/\/orangeacademy.cz\/rekvalifikacni-kurzy\"><span class='mb-text'>TOP rekvalifika\u010dn\u00ed kurzy<\/span><\/a><\/span><\/span>\n<p>Krom\u011b toho mohou licence Creative Commons pomoci <strong>\u0161\u00ed\u0159it ur\u010ditou my\u0161lenku nebo kampa\u0148<\/strong>, kter\u00e1 m\u00e1 vliv na spole\u010dnost. Nap\u0159\u00edklad, kdy\u017e neziskov\u00e1 organizace pou\u017e\u00edv\u00e1 Creative Commons licence pro sv\u00e9 materi\u00e1ly, umo\u017e\u0148uje ostatn\u00edm lidem voln\u011b pou\u017e\u00edvat a sd\u00edlet jejich obsah s c\u00edlem podpo\u0159it ur\u010ditou my\u0161lenku nebo prosazovat ur\u010ditou zm\u011bnu.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-6950\" src=\"https:\/\/orangeacademy.cz\/clanky\/wp-content\/uploads\/2023\/02\/creative_commonse2.jpg\" alt=\"creative commons\" width=\"1200\" height=\"800\" srcset=\"https:\/\/orangeacademy.cz\/clanky\/wp-content\/uploads\/2023\/02\/creative_commonse2.jpg 1200w, https:\/\/orangeacademy.cz\/clanky\/wp-content\/uploads\/2023\/02\/creative_commonse2-980x653.jpg 980w, https:\/\/orangeacademy.cz\/clanky\/wp-content\/uploads\/2023\/02\/creative_commonse2-480x320.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1200px, 100vw\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Jaka_jsou_omezeni_a_dusledky_souvisejici_s_pouzitim_licence_Creative_Commons\"><\/span>Jak\u00e1 jsou omezen\u00ed a d\u016fsledky souvisej\u00edc\u00ed s pou\u017eit\u00edm licence Creative Commons?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Licence Creative Commons umo\u017e\u0148uje tv\u016frc\u016fm voln\u011b \u0161\u00ed\u0159it sv\u00e9 <a href=\"https:\/\/orangeacademy.cz\/clanky\/smlouva-o-dilo\/\" target=\"_blank\" rel=\"noopener\">d\u00edlo<\/a> a umo\u017e\u0148uje ostatn\u00edm lidem pou\u017e\u00edvat, sd\u00edlet a dokonce i upravovat d\u00edlo. Av\u0161ak pou\u017eit\u00ed t\u00e9to licence tak\u00e9 zahrnuje ur\u010dit\u00e1 omezen\u00ed a d\u016fsledky, kter\u00e9 by m\u011bli tv\u016frci m\u00edt na pam\u011bti.<\/p>\n<p>Zde jsou n\u011bkter\u00e1 omezen\u00ed a d\u016fsledky souvisej\u00edc\u00ed s pou\u017eit\u00edm licence Creative Commons:<\/p>\n<ul>\n<li>Licence CC m\u00e1 n\u011bkolik <strong>r\u016fzn\u00fdch verz\u00ed<\/strong>, z nich\u017e ka\u017ed\u00e1 ur\u010duje ur\u010dit\u00e1 omezen\u00ed pou\u017eit\u00ed d\u00edla.<\/li>\n<li>Pou\u017eit\u00ed licence CC znamen\u00e1, \u017ee tv\u016frce d\u00edla <strong>dobrovoln\u011b omezuje sv\u00e1 autorsk\u00e1 pr\u00e1va. <\/strong>Umo\u017e\u0148uje ostatn\u00edm lidem pou\u017e\u00edvat, sd\u00edlet a upravovat sv\u00e9 d\u00edlo.<\/li>\n<li>Licence CC umo\u017e\u0148uje ostatn\u00edm lidem pou\u017e\u00edvat, sd\u00edlet a upravovat d\u00edlo, ale <strong>nezaru\u010duje, \u017ee ostatn\u00ed lid\u00e9 budou pou\u017e\u00edvat d\u00edlo spr\u00e1vn\u00fdm zp\u016fsobem<\/strong>. Existuje riziko, \u017ee d\u00edlo bude pou\u017eito nespr\u00e1vn\u011b, nap\u0159\u00edklad poru\u0161en\u00edm autorsk\u00fdch pr\u00e1v nebo pou\u017eit\u00edm v nevhodn\u00e9m kontextu.<\/li>\n<li>Pokud tv\u016frce pou\u017eije licenci CC, kter\u00e1 neumo\u017e\u0148uje komer\u010dn\u00ed vyu\u017eit\u00ed d\u00edla, m\u016f\u017ee to znamenat <strong>omezen\u00ed mo\u017enost\u00ed v\u00fdd\u011blku z d\u00edla.<\/strong><\/li>\n<li>Slo\u017eitost licence: Licence CC m\u00e1 n\u011bkolik verz\u00ed a kombinac\u00ed omezen\u00ed, co\u017e m\u016f\u017ee b\u00fdt pro n\u011bkter\u00e9 tv\u016frce <strong>slo\u017eit\u00e9 a matouc\u00ed.<\/strong><\/li>\n<\/ul>\n<p>Kter\u00e1 z licenc\u00ed Creative Commons je vhodn\u00e1 pro komer\u010dn\u00ed u\u017eit\u00ed?<\/p>\n<span class='mb-center maxbutton-2-center'><span class='maxbutton-2-container mb-container'><a class=\"maxbutton-2 maxbutton maxbutton-kurz-marketingu\" target=\"_blank\" title=\"Kurz marketingu\" rel=\"noopener\" href=\"https:\/\/orangeacademy.cz\/kurzy-marketingu\/rekvalifikacni-kurz-online-marketing\/\"><span class='mb-text'>Studujte kurz marketingu<\/span><\/a><\/span><\/span>\n<h2><span class=\"ez-toc-section\" id=\"Licence_Creative_commons_%E2%80%93_moznosti_umoznujici_komercni_vyuziti_dila\"><\/span>Licence Creative commons &#8211; mo\u017enosti umo\u017e\u0148uj\u00edc\u00ed komer\u010dn\u00ed vyu\u017eit\u00ed d\u00edla<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ol>\n<li>Jednou z takov\u00fdch licenc\u00ed je <strong>Creative Commons Attribution-Share Alike (CC BY-SA).<\/strong> Tato licence umo\u017e\u0148uje komer\u010dn\u00ed vyu\u017eit\u00ed d\u00edla. Vy\u017eaduje pouze uveden\u00ed autora a sd\u00edlen\u00ed d\u00edla za stejn\u00fdch podm\u00ednek jako p\u016fvodn\u00ed d\u00edlo.<\/li>\n<\/ol>\n<ul>\n<li>P\u0159\u00edkladem d\u00edla, kter\u00e9 je k dispozici pod touto licenc\u00ed, je nap\u0159\u00edklad <strong>encyklopedie Wikipedia<\/strong>. Tento obs\u00e1hl\u00fd projekt je k dispozici pod CC BY-SA licenc\u00ed. To znamen\u00e1, \u017ee ka\u017ed\u00fd m\u016f\u017ee pou\u017e\u00edvat, upravovat a distribuovat \u010dl\u00e1nky z Wikipedie za podm\u00ednky uveden\u00ed autora a sd\u00edlen\u00ed v\u00fdsledn\u00e9ho d\u00edla pod stejnou licenc\u00ed.<\/li>\n<li>Dal\u0161\u00ed p\u0159\u00edklady d\u011bl, kter\u00e1 jsou k dispozici pod licenc\u00ed Creative Commons Attribution-Share Alike, mohou zahrnovat knihy, fotografie, hudebn\u00ed nahr\u00e1vky a dal\u0161\u00ed druhy kreativn\u00edho obsahu.<\/li>\n<\/ul>\n<ol start=\"2\">\n<li>Dal\u0161\u00ed licenc\u00ed, kter\u00e1 umo\u017e\u0148uje <strong>komer\u010dn\u00ed vyu\u017eit\u00ed d\u00edla, je Creative Commons Attribution (CC BY).<\/strong> Tato licence umo\u017e\u0148uje komer\u010dn\u00ed vyu\u017eit\u00ed d\u00edla, ale vy\u017eaduje pouze uveden\u00ed autora. To znamen\u00e1, \u017ee kdokoli m\u016f\u017ee vyu\u017e\u00edt, upravit a distribuovat d\u00edlo, dokud je uveden p\u016fvodn\u00ed autor.<\/li>\n<\/ol>\n<ul>\n<li>P\u0159\u00edkladem d\u00edla, kter\u00e9 je k dispozici pod touto licenc\u00ed, mohou b\u00fdt nap\u0159\u00edklad fotografie, kter\u00e9 jsou k dispozici na n\u011bkter\u00fdch webov\u00fdch str\u00e1nk\u00e1ch s fotografiemi zdarma, jako nap\u0159\u00edklad Unsplash.<\/li>\n<\/ul>\n<p>P\u0159i pou\u017eit\u00ed d\u00edla, kter\u00e9 je k dispozici pod licenc\u00ed Creative Commons, je v\u017edy d\u016fle\u017eit\u00e9 zkontrolovat podm\u00ednky licence a dodr\u017eet je. V opa\u010dn\u00e9m p\u0159\u00edpad\u011b m\u016f\u017ee doj\u00edt k poru\u0161en\u00ed autorsk\u00fdch pr\u00e1v a n\u00e1sledn\u011b k pr\u00e1vn\u00edm d\u016fsledk\u016fm.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-6947\" src=\"https:\/\/orangeacademy.cz\/clanky\/wp-content\/uploads\/2023\/02\/creative_commons1.jpg\" alt=\"creative commons\" width=\"1200\" height=\"800\" srcset=\"https:\/\/orangeacademy.cz\/clanky\/wp-content\/uploads\/2023\/02\/creative_commons1.jpg 1200w, https:\/\/orangeacademy.cz\/clanky\/wp-content\/uploads\/2023\/02\/creative_commons1-980x653.jpg 980w, https:\/\/orangeacademy.cz\/clanky\/wp-content\/uploads\/2023\/02\/creative_commons1-480x320.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1200px, 100vw\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Jaka_slavna_dila_jsou_sdilena_v_ramci_licence_Creative_Commons\"><\/span>Jak\u00e1 slavn\u00e1 d\u00edla jsou sd\u00edlena v r\u00e1mci licence Creative Commons?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Existuje mnoho slavn\u00fdch d\u011bl, kter\u00e1 jsou k dispozici pod licenc\u00ed Creative Commons. N\u011bkter\u00e1 z t\u011bchto d\u011bl jsou:<\/p>\n<ul>\n<li><a href=\"https:\/\/cs.wikipedia.org\/wiki\/Hlavn%C3%AD_strana\" target=\"_blank\" rel=\"noopener\"><strong>Wikipedia <\/strong><\/a>&#8211; Celosv\u011btov\u011b nejv\u011bt\u0161\u00ed encyklopedie. Obsahuje des\u00edtky milion\u016f \u010dl\u00e1nk\u016f. Je k dispozici pod licenc\u00ed CC BY-SA.<\/li>\n<li><strong>OpenStreetMap<\/strong> &#8211; Syst\u00e9m pro tvorbu map. Umo\u017e\u0148uje u\u017eivatel\u016fm vytv\u00e1\u0159et a editovat mapy po cel\u00e9m sv\u011bt\u011b. Je k dispozici pod licenc\u00ed CC BY-SA.<\/li>\n<li><strong>Arduino<\/strong> &#8211; Hardwarov\u00e1 platforma pro tvorbu interaktivn\u00edch projekt\u016f a prototyp\u016f. Je k dispozici pod licenc\u00ed CC BY-SA.<\/li>\n<li><strong>Jamendo<\/strong> &#8211; Platforma pro sd\u00edlen\u00ed a poslech nez\u00e1visl\u00e9 hudby. Je k dispozici pod licenc\u00ed CC BY-SA.<\/li>\n<li><strong>Creative Commons<\/strong> &#8211; Samotn\u00e1 organizace Creative Commons, kter\u00e1 se sna\u017e\u00ed poskytnout n\u00e1stroje pro snadn\u00e9 sd\u00edlen\u00ed a pou\u017e\u00edv\u00e1n\u00ed d\u011bl. Je k dispozici pod licenc\u00ed CC BY.<\/li>\n<li><strong>Khan Academy<\/strong> &#8211; Neziskov\u00e1 organizace, kter\u00e1 poskytuje <a href=\"https:\/\/orangeacademy.cz\/clanky\/9-duvodu-pro-vzdelavaci-kurzy\/\" target=\"_blank\" rel=\"noopener\">vzd\u011bl\u00e1vac\u00ed<\/a> materi\u00e1ly a v\u00fdukov\u00e1 videa zdarma. Je k dispozici pod licenc\u00ed CC BY-NC-SA.<\/li>\n<\/ul>\n<p>Tyto projekty a d\u00edla jsou skv\u011bl\u00fdmi p\u0159\u00edklady toho, jak m\u016f\u017ee b\u00fdt sd\u00edlen\u00ed d\u011bl pod licenc\u00ed Creative Commons prosp\u011b\u0161n\u00e9 pro celou spole\u010dnost a jak mohou b\u00fdt d\u00edla pou\u017e\u00edv\u00e1na a upravov\u00e1na za ur\u010dit\u00fdch podm\u00ednek, aby se zlep\u0161il p\u0159\u00edstup k informac\u00edm a kultu\u0159e.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Zaver\"><\/span>Z\u00e1v\u011br<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Licence Creative Commons poskytuje v\u00fdbornou alternativu k tradi\u010dn\u00edmu autorsk\u00e9mu pr\u00e1vu, kter\u00e9 m\u016f\u017ee b\u00fdt pro n\u011bkter\u00e9 tv\u016frce a u\u017eivatele omezuj\u00edc\u00ed. Tato licence umo\u017e\u0148uje autor\u016fm svobodn\u011b sd\u00edlet sv\u00e1 d\u00edla a stanovit ur\u010dit\u00e9 podm\u00ednky pro jejich pou\u017e\u00edv\u00e1n\u00ed a sd\u00edlen\u00ed, zat\u00edmco chr\u00e1n\u00ed jejich pr\u00e1va na p\u016fvodn\u00ed d\u00edlo. U\u017eivatel\u00e9 maj\u00ed tak\u00e9 v\u011bt\u0161\u00ed svobodu k pou\u017e\u00edv\u00e1n\u00ed a modifikaci t\u011bchto d\u011bl, co\u017e m\u016f\u017ee p\u0159isp\u011bt k v\u011bt\u0161\u00ed kreativit\u011b a inovaci v mnoha oblastech, jako jsou nap\u0159\u00edklad um\u011bn\u00ed, v\u011bda, technologie a vzd\u011bl\u00e1v\u00e1n\u00ed. Nicm\u00e9n\u011b je d\u016fle\u017eit\u00e9 poznamenat, \u017ee ka\u017ed\u00e1 licence Creative Commons m\u00e1 sv\u00e1 omezen\u00ed a podm\u00ednky, a proto je t\u0159eba pe\u010dliv\u011b zv\u00e1\u017eit, jak\u00fd typ licence bude nejvhodn\u011bj\u0161\u00ed pro konkr\u00e9tn\u00ed d\u00edlo a jeho \u00fa\u010del.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Licence Creative Commons umo\u017e\u0148uj\u00ed svobodn\u00e9 sd\u00edlen\u00ed a pou\u017e\u00edv\u00e1n\u00ed d\u011bl v digit\u00e1ln\u00ed dob\u011b. \u010cl\u00e1nek nab\u00edz\u00ed p\u0159ehled typ\u016f licenc\u00ed a jejich vyu\u017eit\u00ed v praxi pro tv\u016frce a u\u017eivatele. Pot\u0159ebujete obr\u00e1zek nebo jin\u00fd typ medi\u00e1ln\u00edho obsahu pro sv\u00e9 webov\u00e9 str\u00e1nky? Nem\u00e1te prost\u0159edky na vytvo\u0159en\u00ed vlastn\u00edho obsahu? M\u016f\u017eete pou\u017e\u00edt licenci Creative Commons a zdarma si obr\u00e1zek st\u00e1hnout. Tento typ [&hellip;]<\/p>\n","protected":false},"author":16,"featured_media":6948,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[165],"tags":[30,65,27],"class_list":["post-6946","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-jak-si-usnadnit-praci","tag-marketing","tag-pravo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Jak vyu\u017e\u00edt licence Creative Commons pro v\u00e1\u0161 business?<\/title>\n<meta name=\"description\" content=\"Licence Creative Commons umo\u017e\u0148uj\u00ed svobodn\u00e9 sd\u00edlen\u00ed a pou\u017e\u00edv\u00e1n\u00ed d\u011bl. Tento typ licence tak\u00e9 umo\u017e\u0148uje vyu\u017eit\u00ed d\u00edla i pro komer\u010dn\u00ed \u00fa\u010dely.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/orangeacademy.cz\/clanky\/licence-creative-commons\/\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Jak vyu\u017e\u00edt licence Creative Commons pro v\u00e1\u0161 business?\" \/>\n<meta property=\"og:description\" content=\"Licence Creative Commons umo\u017e\u0148uj\u00ed svobodn\u00e9 sd\u00edlen\u00ed a pou\u017e\u00edv\u00e1n\u00ed d\u011bl. Tento typ licence tak\u00e9 umo\u017e\u0148uje vyu\u017eit\u00ed d\u00edla i pro komer\u010dn\u00ed \u00fa\u010dely.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/orangeacademy.cz\/clanky\/licence-creative-commons\/\" \/>\n<meta property=\"og:site_name\" content=\"Blog Orange Academy\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/OrangeAcademy.sro\" \/>\n<meta property=\"article:published_time\" content=\"2023-04-12T07:19:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/orangeacademy.cz\/clanky\/wp-content\/uploads\/2023\/02\/creative_commons3.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Denisa Havlov\u00e1\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Napsal(a)\" \/>\n\t<meta name=\"twitter:data1\" content=\"Denisa Havlov\u00e1\" \/>\n\t<meta name=\"twitter:label2\" content=\"Odhadovan\u00e1 doba \u010dten\u00ed\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minut\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Jak vyu\u017e\u00edt licence Creative Commons pro v\u00e1\u0161 business?","description":"Licence Creative Commons umo\u017e\u0148uj\u00ed svobodn\u00e9 sd\u00edlen\u00ed a pou\u017e\u00edv\u00e1n\u00ed d\u011bl. Tento typ licence tak\u00e9 umo\u017e\u0148uje vyu\u017eit\u00ed d\u00edla i pro komer\u010dn\u00ed \u00fa\u010dely.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/orangeacademy.cz\/clanky\/licence-creative-commons\/","og_locale":"cs_CZ","og_type":"article","og_title":"Jak vyu\u017e\u00edt licence Creative Commons pro v\u00e1\u0161 business?","og_description":"Licence Creative Commons umo\u017e\u0148uj\u00ed svobodn\u00e9 sd\u00edlen\u00ed a pou\u017e\u00edv\u00e1n\u00ed d\u011bl. Tento typ licence tak\u00e9 umo\u017e\u0148uje vyu\u017eit\u00ed d\u00edla i pro komer\u010dn\u00ed \u00fa\u010dely.","og_url":"https:\/\/orangeacademy.cz\/clanky\/licence-creative-commons\/","og_site_name":"Blog Orange Academy","article_publisher":"https:\/\/www.facebook.com\/OrangeAcademy.sro","article_published_time":"2023-04-12T07:19:17+00:00","og_image":[{"width":1200,"height":800,"url":"https:\/\/orangeacademy.cz\/clanky\/wp-content\/uploads\/2023\/02\/creative_commons3.jpg","type":"image\/jpeg"}],"author":"Denisa Havlov\u00e1","twitter_card":"summary_large_image","twitter_misc":{"Napsal(a)":"Denisa Havlov\u00e1","Odhadovan\u00e1 doba \u010dten\u00ed":"8 minut"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/orangeacademy.cz\/clanky\/licence-creative-commons\/#article","isPartOf":{"@id":"https:\/\/orangeacademy.cz\/clanky\/licence-creative-commons\/"},"author":{"name":"Denisa Havlov\u00e1","@id":"https:\/\/orangeacademy.cz\/clanky\/#\/schema\/person\/c7e77f01a14a1b3eaa010c2852075590"},"headline":"Jak vyu\u017e\u00edt licence Creative Commons pro v\u00e1\u0161 business?","datePublished":"2023-04-12T07:19:17+00:00","mainEntityOfPage":{"@id":"https:\/\/orangeacademy.cz\/clanky\/licence-creative-commons\/"},"wordCount":1814,"commentCount":0,"image":{"@id":"https:\/\/orangeacademy.cz\/clanky\/licence-creative-commons\/#primaryimage"},"thumbnailUrl":"https:\/\/orangeacademy.cz\/clanky\/wp-content\/uploads\/2023\/02\/creative_commons3.jpg","keywords":["Jak si usnadnit pr\u00e1ci","marketing","Pr\u00e1vo"],"articleSection":["Online marketing"],"inLanguage":"cs","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/orangeacademy.cz\/clanky\/licence-creative-commons\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/orangeacademy.cz\/clanky\/licence-creative-commons\/","url":"https:\/\/orangeacademy.cz\/clanky\/licence-creative-commons\/","name":"Jak vyu\u017e\u00edt licence Creative Commons pro v\u00e1\u0161 business?","isPartOf":{"@id":"https:\/\/orangeacademy.cz\/clanky\/#website"},"primaryImageOfPage":{"@id":"https:\/\/orangeacademy.cz\/clanky\/licence-creative-commons\/#primaryimage"},"image":{"@id":"https:\/\/orangeacademy.cz\/clanky\/licence-creative-commons\/#primaryimage"},"thumbnailUrl":"https:\/\/orangeacademy.cz\/clanky\/wp-content\/uploads\/2023\/02\/creative_commons3.jpg","datePublished":"2023-04-12T07:19:17+00:00","author":{"@id":"https:\/\/orangeacademy.cz\/clanky\/#\/schema\/person\/c7e77f01a14a1b3eaa010c2852075590"},"description":"Licence Creative Commons umo\u017e\u0148uj\u00ed svobodn\u00e9 sd\u00edlen\u00ed a pou\u017e\u00edv\u00e1n\u00ed d\u011bl. 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